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The Startup Growth Playbook

From founder-led sales to a growth system.

Who it's for: Startup founders and first marketing hires moving beyond founder-led growth.

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What's inside

Chapters

  1. 01Positioning on one pageA template to sharpen who you serve and why you win.
  2. 02Choosing your first channelHow to test channels without wasting runway.
  3. 03The minimum growth stackTracking, CRM and automation to set up from day one.
  4. 04Founder-led brandTurning the founder's voice into a growth asset.
  5. 05When to hireSignals that it is time for your first marketing leader.